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The T-R-A-V-E-L equation: In luxury, look at Chinese, not China

Luxury groups should be disclosing their sales by nationality, not by region. I know, it sounds a bit counter-intuitive but when you’re trying to gauge the scale of emerging markets, don’t look at those markets, look at their citizens because increasingly, luxury consumers, especially the Chinese, are purchasing the goods outside of their domestic market. […]

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