Online platform that helps the elderly connect and share life experiences with users looking to make a difference
THE COVID-19 PROBLEM
The elderly are the ones most at risk during this Covid-19 pandemic. Many are experiencing increased levels of social isolation, which negatively affects both their emotional and physical health. Furthermore, many of them are not “tech savvy” enough to take full advantage of technology in a world where many daily activities have gone virtual. Can we find ways to connect with them and ease their sense of social isolation?
Silver Connections is an elderly-friendly online platform that helps the elderly connect and share their life experiences with users who are looking to make a difference and be a force for good. It matches the elderly with those interested in chatting with them about their life experiences, or common interests such as cooking or chess. The online platform has an intuitive design specially catered to elderly populations, and also ensures a safe online environment through a background check/validation process. Together, we can connect generations and help one of the most vulnerable segments of our society.
business model/monetization strategy in social impact sector; user acquisition in social impact; design and marketing for elderly populations