Dean Ilian’s Letter

Dear alumni,

We are living in tumultuous times. Our global society is facing a complex set of challenges, from climate change to geopolitical conflicts to rapid population growth.Many of these challenges are unprecedented in human history — and cannot be solved through conventional means.

At INSEAD, we believe that business must play a pivotal role in tackling these challenges. Business is capable of driving economic growth, sustainable change and transformative innovation in ways that governments and NGOs are not. It is a powerful tool that can advance social and environmental progress and create a better future for all. In other words – business is a force for good.

To champion business as a force for good, INSEAD continues to expand its work to develop responsible global leaders. One of the ways we are doing this is through the Hoffmann Global Institute for Business & Society, a new initiative for research, teaching and outreach that has seven priority areas: sustainability, social impact, wealth inequality, business ethics, tech for good, humanitarian operations and gender balance. I encourage you to visit the Hoffmann Institute website to learn more about this inspiring initiative.

In addition to launching the Hoffmann Institute, we also recently kicked off The Campaign for INSEAD: a Force for Good. The Campaign builds on our values, reflects our vision and supports new ventures by rallying our global community to give back to INSEAD. Thank you to those who have already given to the Campaign. If you would like to learn more about it, please visit the Campaign website.

I would like to thank the National Alumni Association (NAA) of the Netherlands, one of our community’s largest and most active NAAs, for supporting the campaign with a new series of events focused on business as a force for good (detailed within). Please consider joining us for these events, which will convene leaders reimagining the future of business.

It will take all of us, working in collaboration, to create that future. Thank you for supporting this important work. Together, we can serve as a force for good.


Ilian Mihov
Dean of INSEAD