As digitalisation continues to transform the global economy, companies are evaluating the potential of leading-edge technologies such as artificial intelligence (AI), machine learning (ML), robotics and advanced analytics to disrupt markets and reinvent business models.
While these technologies offer exciting possibilities, it can be challenging for executives to assess how AI might influence their business and competitive landscape.
This talk aims to provide an introduction to intelligent technologies, along with some ways to look at them through the lens of business capabilities and create more value for your company.
Philip M. Parker is a Professor of Marketing at INSEAD and the INSEAD Chaired Professor of Management Science. He has taught at Harvard University, MIT, Stanford University, and UCLA, and delivered courses in various countries in Africa, the Middle East, Asia, Latin America, North America, and Europe. More here