Andrea Wunderlich;
Benjamin Lavelle;
Brecht Smits;
Carmen Stadler;
Céline Van Schoote;
Elie Daverio;
Jacob Lauritzen;
Jamisen Beechler-Ernst;
Moritz Frieling;
Paul Heuschmidt;
Romanshi Gupta;
Andrea Wunderlich;
Benjamin Lavelle;
Brecht Smits;
Carmen Stadler;
Céline Van Schoote;
Elie Daverio;
Jacob Lauritzen;
Jamisen Beechler-Ernst;
Moritz Frieling;
Paul Heuschmidt;
Romanshi Gupta;
After a nutritious breakfast and the typical morning debrief, the Summer@INSEAD participants prepped diligently for an interview with the BBC concerning the development of their new management strategy for Maywood Cycles. When each team walked into their respective interview room, they were faced with another challenge: journalists who were slightly more hostile than what participants had expected, and who asked more probing questions than they were prepared for.
It was a challenging lesson about handling the media, but the INSEAD students did remarkably well throughout it all, maintaining their composure and calm!
It was an extremely busy morning, but was also very enjoyable and rewarding. Once each team had finished their interview, they got to participate in making the next group’s interview equally difficult by instigating a certain dose of unrest. The counsellors also enjoyed themselves tremendously by partaking in the creation of the latter and by playing the detestable reporters.
The interviews were followed by lunch, which in turn was followed by another role-play activity. Groups had to present their bicycle company to many different people and personalities at a bike fair, convincing them to adopt or invest in Maywood Cycles. People shuttled incessantly between break-out rooms, watching presentations and even sometimes making deals with the management teams.
It was an exhausting few hours, but the day was still far from over… After the bike fair, there was a lecture by the ThinkSmart team, in which we were taught how to ask questions effectively: How to ask for a job, a raise, or even a loan.
Then we all headed to a well-deserved dinner, after which we trooped back into AmphiB to hear more about what we would be doing the next day. To finish off the day, the students were released to continue work on their YFCD projects or to enjoy some leisure time with their INSEAD friends before another good night’s sleep.
The morning was chilly and overcast as students sleepwalked into Freddy’s Bar at 7:25am, clutching croissants wrapped in paper napkins or quickly shovelling a piece of fruit into their mouths. After rounding up all 90-odd of us, we were off to Paris to spend the morning at BlaBlaCar, a ride-sharing start-up that originated after a chance meeting of its founders at – where else – INSEAD in 2007, and has since expanded to 22 countries, across Europe, South America and Asia.
As we entered the sleek, glass building that is the BlaBlaCar offices, we were amazed to walk inside “the Village” to see potted plants, colourful block chairs, sofas, and all other types of groovy merchandise around the office space.
We were lucky enough to be immersed into the world of a real, successful start-up, and met by another INSEAD alumna following the engaging strategy lecture by Peter Zemsky and preceding the Start-Up Bootcamp taking place on Thursday with Adrian. With start-ups becoming one of the most popular models for young entrepreneurs, it was fascinating to hear from BlaBlaCar about their strategy in terms of growth, their history, and how they’ve come to be one of the fastest growing ride-sharing companies in the world. They shared their vision for the future of car usage and ownership, and gave valuable insight into the differences between the urban markets that may turn to shared fleets, dominated by Uber and Lyft, and into the longer-distance private-ownership market they sought to corner. Of course, it was even more enticing to see the offices that were vibrantly designed and looked straight out of a film (we heard lots of whispers floating around the room about how people wanted to work in an office just like this!) and the yummy breakfast was only an added bonus.
After a rejuvenating morning at BlaBlaCar, we set out for what was finally a chance to relax: free time on the Champs Élysées, Paris’ luxury shopping street. Students were free to have lunch in Paris (we spotted quite a few at Five Guys – a slightly questionable choice!) and roam the wide paved roads, passing luxury stores from Gucci to Laduree, and even joining the queue outside Paris Saint Germain’s flagship boutique for the diehard Neymar fans among them. Despite the occasional downpour, everyone returned happy (and slightly damp) with a few shopping bags in hand.
After returning to Fontainebleau, we had an informal entrepreneurial dinner, where students and counsellors ate together and invited everyone interested in entrepreneurship at a young age to join in. Businesses among this year’s participants included sneaker trading, a YouTube personality, clothes production, and app development. Experiences and tips where enthusiastically shared and everyone left the cafeteria smarter and even more passionate about their business.
After a long day of exploring Paris, we had a short teamwork session, where students worked in their groups in preparation for the next YFCD-packed day, where they would be interviewed by the BBC and presenting a sales pitch at the Eurobike Fair.
“Plans are nothing, but planning is everything.”
After a busy (but restful) weekend, the second week of Summer@INSEAD began with one of the most highly anticipated lectures: Strategy with Deputy Dean Peter Zemsky. This was a day of understanding what drives companies, and what contributes to the contribution and growth of running a business. The room was buzzing with knowledge and understanding as the students were made privy to new insights, and the lecture was an excellent prelude to the visit to BlaBlaCar, and an added bonus to apply to their YFCD simulation.
The students became substitute executives of BlaBlaCar, where they were required to think about the most important factors of a potential new market, choose two to compare and analyse, and then finally choose one market into which they would expand BlaBlaCar next. All of the teams took to the challenge, trying to think as creatively and “outside the box” as they could; teams contrasted competitors as diverse as Switzerland and India, and other countries included the U.S., Japan, Finland, Australia and more. They analysed the population, traffic, petrol prices, passenger-to-car ratios and applying theoretical knowledge in the most practical way possible.
The latter half of the session involved analysing specific aspects of the case study – looking at where BlaBlaCar is currently most successful, how it adapts marketing strategies to necessary countries, and its expansion of product portfolios. Students were attributing BlaBlaCar’s successful (and not-so-successful) cases of market growth to tools learned in Erin Meyer’s “Navigating the Cultural Mindfield” talk, with our very own Tilda saying that she was certain BlaBlaCar wouldn’t work in Finland because of their reluctance to trust.
As we ended the session with a debrief, students had their minds boggled by learning that companies like BlaBlaCar and Uber are actually facing negative cash flow, and the importance of “creating and capturing value and how there is no point in creating value if you can’t capture it effectively.” (Christian)
We concluded with learning about short-term, medium-term and long-term strategy, as Amadeo reflected “strategy is incredibly important when it comes to running a business. The strategy you use will dictate the direction your company goes in, therefore deciding whether you will be successful or not. I also learned that it is alright to lose money in a startup as you invest in the company and begin to grow your cash flow years after.”
After a long, and intense day talking BlaBlaCar, we ended the evening with free time, where students were seen playing a competitive game of Foosball (with some lovely piano drifting through Freddy’s Bar) or lounging on the hammocks outside.
~ Romanshi Gupta
The day started with smiles as everyone was able to sleep for those extra, precious hours on Sunday morning, with a small group of people ready to leave for the Fontainebleau street market while another group left for indoor wall climbing.
The street market, located in one of the town squares, was covered with stalls, displaying an array of clothes, cheese, bread, and other locally produced goods. Lots of students came back munching on fresh croissants or aromatic cheese! This was followed by a trip to the renowned Château de Fontainebleau, where we lost ourselves in the world of royalty and ostentatious rooms, and ended up frolicking in the beautifully landscaped gardens. The flora was pruned, the fountains provided an air of coolness, and lots of people were spotted boating on the small lake! There was an added tone of entertainment, as some of the counsellors decided to rent costumes and walk around the Chateau dressed up. While this was happening for one half of the group, the other half was at the indoor wall-climbing centre. Here, the students freely roamed the climbing centre equipped with a soft floor and large boulders. Like a ski resort, the walls had variously coloured routes depending on difficulty: green being easy, red being near impossible. While some students tested their strength, agility, and perseverance from start to end, for others the soft floor-mats and beanbags made for fine resting areas.
After a lovely lunch at Raj Mahal, the quaint Indian restaurant in town, we switched activities, so those who had gone for wall-climbing in the morning spent the afternoon visiting the Chateau, and vice versa.
In the evening, we had an hour of YFCD work, where the students tirelessly worked on an assignment they had been given regarding the evolution of Maywood’s production, and the long-term goals they foresaw. Additionally, they had the chance to be coached by a different counselor than their usual one. This enabled the students to receive a different perspective of input and guidance, as well as a quick briefing on what to expect during their next big YFCD day. After dinner on campus, the evening was abuzz with the sounds of people laughing loudly as they lounged around or played volleyball, enjoying the rest of their relaxing Sunday.
~ Romanshi Gupta
Saturday’s session on Negotiations, led by Antoine Duvauchelle, began with a gasp as the students were plunged into the exciting world of negotiating a mission to Mars. They were split into teams where each pair represented one of three research companies: Robotic Ventures, Space IO and UISF. They first had to prioritise items for their mission, and then in the latter stage, complete a negotiation upon which the mission could take place and which research facility would get what. They learned how to balance their objectives with the other parties’ objectives and how to come to the quickest consensus under time pressure. Negotiations became heated as each party wanted the best deal they could possibly get, and as we sat in on various discussions, we saw how emotions were rising and voices were getting louder as each representative displayed their passion for Mars, without wanting to risk such high stakes (including space cows and a 6 star hotel on the Red Planet!)
As Kae Hou recalls, “I quickly realised that there was a huge misconception of how negotiations work. Rather than bargaining during most of the negotiation, the ideal situation is to first discuss the issue at hand and what each party desires and can bring to the table. Through the simulation, it became apparent that teams who were able to have a longer discussion before bargaining usually had a better overall outcome for all parties involved compared to those that did not.”
After this inspiring lecture it was time for, according to our participants, one of the highlights of camp: Paintball and Accrobranche!
While the students who chose to zip-line got to experience a day in the life of Tarzan, the paintball group separated into teams and chose a leader to coordinate the team. After a few security announcements, the first teams went to face their fate on the field. After a first very intense session and a discussion to determine what team had won the first round, the first four teams were allowed a quick break. Meanwhile, the most durable could settle the debate on whether Batman is better than Superman and partake in sumo wrestling in the suits of their favourite superhero. For the second paintball round, two teams had to come together to reach a flag in the middle of the field and then defend it with their lives (or until they got tired).
The accrobranche team were stationed 20 meters above the ground, on a wooden platform built around a tree. One by one, we placed our feet on the cable that ran across the empty space between this and another tree… The cable swayed precariously. The course offered us spectacular views of the Fontainebleau forest, as well as an opportunity to quickly discover – and conquer – any fear of heights! Guillaume positively enjoyed the experience, and came down pleased to have “fought my fear of heights” once and for all. The course included many different ropes elements and several sections of zip lines, and was much more demanding than any of us expected. Because of this, the initial elements presented quite a challenge, but everyone adapted quickly to the situation and performed increasingly better as they progressed through the course.
“Even though I struggled and failed, and was extremely close to quitting at times, the support of my friends made me stronger and helped me through.” —Tilda
After having spent their morning high above the ground or battling each other on the paintball grounds, students then had to leave any grudge behind and come together for their YFCD teamwork. E-mails kept on coming in, bringing up new problems and opportunities. The students improved their teamwork and time management skills, so that no issues were left undealt-with. Once their daily tasks were completed, the participants went to refill their energy level with tasty pizzas.
Our last activity was truly the highlight of the day. After several days of intense preparation, this evening’s activity was the internationally famous talent show: “INSEAD’s Got Talent”. Participants and counsellors had to convince our professional jury of six students that their talent was worth a career in the entertainment industry. The talent show, structured by four very talented Masters of Ceremony (MCs), featured acts such as an intense dance routine from the counsellors, stand up comedy, acrobatics, singing, drums and piano playing. All of the participants realised how international and multi-talented the group truly was, with some acts in German and English. At the end of this successful and entertaining evening, the students returned to their rooms to dream of their names in lights.
~ Andrea Wunderlich & Romanshi Gupta
His opening Gandhi joke addressed the softly-spoken, bespectacled elephant in the room; it was hard not to make comparisons between Professor Subramanian Rangan and India’s great statesman as he took to the Amphitheatre stage on Friday. Professor Rangan’s session on Business and Societal Progress has been one of those which has most inspired and engaged the students, and very few could leave the session without feeling its effects. The day focused on the role of businesses in modern society, on the power of corporations to match performance with progress, and the responsibility incumbent on the individual to enact these positive changes. Professor Rangan is a graduate of MIT and Harvard, a renowned political and business thinker, sits on councils of the World Economic Forum, and has written a number of lauded papers and books. But he is also a very human role model, and spoke passionately about the need to balance public contribution with time for personal goals, with family, friends, and fun. The students were enraptured by his famously absorbing manner, and shared in a wide-reaching and compelling discussion about capitalism, prosperity, and the currency of happiness. I caught up with participants Delfina Moresco and Wenbin Yeung, who shared their thoughts about the day.
Thanks for taking the time to meet me. I was hoping you could begin by introducing yourselves briefly, and on the back of Erin’s talk yesterday, perhaps give a few thoughts on how your perception of the other’s cultural background might play into how they think about some of the issues that Subi talked about.
Delfina: I was born in Chile, and we moved around a lot, but our extended family all live in Argentina, we speak Argentinian Spanish at home and we try hard to keep that culture alive. We’ve spent the last five years in Australia, though I’ve just spent the last two months in Argentina to get more in touch with that!
Wenbin: Well I’ve been born and raised in Singapore and spent all 17 years of my life there. I think perhaps unlike Singapore, your culture is very much one of friendliness, and you’re much more likely to talk to people, be open and discuss. Sometimes I’ve heard of stories of Australia having problems with racism, especially in the interior, and I think that obviously is a huge barrier to progress.
Delfina: I think that in Singapore maybe there’s more of a mentality to follow the rules engraved into the system, so from my Argentinian background – a place where there’s a lot of discord and people are more prone to breaking the rules – that’s something to be aware of. Perhaps those from Singapore might be more closed and reserved, but also a lot more community-focused than in other countries, and I have a perception that things aren’t done so individualistically and are more for the good of the family and for others, and people look after their families and grandparents more.
Now the first part of Subi’s lecture was a discussion on three key questions about work, about society and about who designs the future. Delfina, do you think the day’s course might have changed your opinion on this and on other big questions?
Delfina: I’ve actually been reading quite a bit about political philosophy, and always bugging my family with big questions and playing devil’s advocate at the dinner table. After spending today with Subi and discussing with our groups, I think I understand more how all of the issues we see today link together. I also really took on the idea of how morality can be much more important than just competence: before now I’d thought that a lot of the problems we have should be solved with good governance and good policy, a kind of external influence. I think I understand now how important it is to develop a good moral sense in every individual, and engage in philosophy internally, first. I think we need a lot more education about living and acting morally.
So who gets to teach these morals? How do we decide as a society what should be taught?
Delfina: I think we do have a set of natural morals as humans, some driven by fear and the need for safety and security, but also desires for freedom and happiness. I think we should try and gather moral experts, and use their experience and expertise alongside experience and consensus to develop a moral framework we can teach – it looks as though Subi has managed to begin this process already. It will also take some research into how we can teach morals, and maybe we’ll have to rely on experiments with communities if we can. I think the biggest obstacle besides this lack of moral education, though, is that there are a lot of people in positions of power with bad morals, and breaking this cycle will be really hard.
Wenbin, do you think, then, that we might be on the verge of a Moral Revolution?
Wenbin: So legend has it that Confucius was once offered a choice: if you could choose between everyone having wisdom and everyone having money, which would you desire? Confucius said that he’d give them money. Why? Because with money, people can build homes, people have the basic necessities to live. Only then, once they have that, can they start thinking about morals. So I think it’s difficult – we can look at Maslow’s law [commonly referred to as the hierarchy of needs] and a pyramid of humans’ basic necessities, moving from shelter and food, to security, emotional needs and then finally self-actualisation, which I think also includes a kind of moral maturity. The problem is that we are so fortunate, because we have some level of financial security to allow us to experience such opportunities and make choices, but so many people in the world don’t have that opportunity. So I do think the number of people who are becoming aware of these moral issues and the need for them is increasing in society, but at the same time, there will always be a number of toxic people that inhibit us from reaching that.
So do you think that because of this priority of needs, people in developing countries can’t receive this kind of moral education, or it’s not a priority? Is moral philosophy is reserved for people that have the time and money to do so comfortably?
Wenbin: No, I don’t think it is just for developed countries. Moral values are something that are very hard to see and define, and even harder to govern. Moral values don’t have to start with governmental laws, and that’s why empowering each and every one of us is so important. Even in developed countries, people lack moral values. So no, I don’t think morals are only something left for developed countries to indulge in, but the thing is that we as a society have to spread the information and make it known. We have to get the message across even in developing countries that to actually make a better world for everyone, it’s not just building competence, and we need a moral education too. Human needs and desires will always follow you however rich you are, but if you can be at peace with yourself, and have good morals, then you can be truly happy.
So finally, what place do you think work will have in your life; what place do you think that work will have in society? How might those thoughts have changed over the programme? And are you and your generation nervous about the future?
Wenbin: My real dream is to be a professional tennis player, but also as of recently I feel that I want to use my influence as a player to hopefully influence people around the world to have good moral values instead of aiming just for results. Before I got here I did have this goal, but Subi has definitely strengthened my desire and reinforced the importance of keeping my personal and family life in perspective. To answer your last question the future, I’m of course nervous from a personal perspective of not being able to reach that level as an athlete. Nonetheless, what scares me the most is just how big the future is, and not knowing where you will end up. I think that our generation, and especially my friends in Singapore, are afraid to get away from the norms, and sometimes to change the world we’ll have to move outside what is expected and what our influencers expect from us. But it’s not just a one day process, it has to go on for a long time, but I have to tell myself that if it’s something I really like I should just go for it!
Delfina: I think I’ve always known I wanted to be an influential person – as a kid I wanted to be famous, but I think in the last few months I’ve actually been retracting a lot of that. In my psychology class, we looked at this study into happiness that took 7 years of huge meta-analysis across a long timeline and many countries, and a lot of people said it was futile and could never come up with one single answer given how different all the results had been. The results showed that what really makes people happy the most is finding what they’re good at and using that to better the world. That really stuck in my head, and even though I thought it seems selfish to help the world through achieving my happiness, it’s a win-win situation and helps motivate me to do better. I’ve tried since to think in that style, and whatever I do I want to find what I’m good at and use that in any way possible. For Subi, he wanted at one point to be in the military, another time to be in the UN, but he found that his best outcome and the way he could help most was to teach and develop these new programmes. I think as I grow up I’m starting to re-evaluate how important family and my own time is, and I’m setting it as my goal to have that time, too. I think everyone has a different balance, but I want to find a balance that means I can help the world without harming the people around me.
In terms of what I’m scared about, I think that the rate at which technology is changing is overwhelming, and I can’t fully grasp that concept and, say, the amount of data that is being produced. I think there’s also a huge lack of trust, and it [technology] is skyrocketing to the point where I’m scared it’ll get out of control. Another thing about our generation is I think that we’ve been a bit spoon-fed, compared to, say our parents’ generation. One way you could look at it is that it doesn’t toughen us up and give us the values that we need, but on the other hand that kind of thinking led to the generations above us to act in the ways they did, which haven’t all been good. I’m kind of worried about that because a lot of people are relying on external factor to boost them up, but maybe it can be a good thing, too.
Just linking to our discussion about the ‘hierarchy of needs’, then, one could suggest that if a large number of these older generation felt like they’d had to work very individually to survive in the world and achieve their successes alone, maybe they didn’t feel like they were in a position to prioritise moral choices. Do you think that the ‘spoon-feeding’ for which young people may be criticised may have even allow us to make better moral choices as a generation?
Dede: Maybe it could. What I’m thinking, though, is that while our generation could the ‘the generation’ to do this it might be that it’s now gone too far to the other end of the scale. We can only hope for the best, work towards it, and learn from mistakes in the past. It’s important to remember that money isn’t everything, but we can’t avoid the fact it does help a lot in being able to shape your morals. Money doesn’t necessarily bring happiness, but equally, morals don’t necessarily bring you food on the table. Ideally we could create a world where those things, food and water, are provided so that we can develop moral values, but I can’t quite see that happening in the short term yet.
With that, the pair returned to their bubbling groups of newly formed friends. I’m left with an impression of, yes, some concern about the future, but a sense of real caring and a determination, building on Subi’s lessons, to marry their potential with a cause, and to achieve a happy personal life whilst offering their contribution to the new society to come.
~ Benjamin Lavelle
The day everyone had been anticipating was finally here: the first official YFCD day! After a due diligence session where teams were introduced to Nottingham’s two-wheeled wonder Maywood Bicycles, they set out to prepare for a tough negotiation to buy the company. YFCD, for Your First [Hundred] Days, is one of the core threads running throughout Summer@INSEAD this year, and delivered by Director Adrian. It’s an immersive simulation designed for the MBAs, and throws the 5-person teams into the nitty-gritty of running Maywood through the highs and lows of fast-paced management. The 16 teams have formed close friendships and working dynamics, and Thursday was their first chance to put them to the test.
The day centred on three main scenarios, expertly role-played by the counselling team: dealing (without giving the game away) with the initial acquisition, a short-term cash crisis and fraught relations with a major customer. The students fought hard to get the best deal they could, struggle to prevent their newly bought company from immediately sinking into bankruptcy, and deal with the inimitable Alex Schönsteinweg at a hurried airport meeting. It was thrilling, stressful and competitive, but everyone thought on their feet and held their ground well, even as the counsellors tried their best to upend them.
“in order for a team to function correctly, every one must not only have the right answer but must also be expressing them in the right way” – Ethan
Even if some team felt their scenarios didn’t go as well as planned, none of the participants let this bring them down, as WenBin remarked: “Our team spirit has improved a lot and we did fairly well. With that in mind, I hope that we can continue this good momentum and even strengthen our team spirit today!”. All throughout, the team were receiving emails from characters as various as the local Mayor, the nearby primary school, and superstar cyclist and Maywood-sponsored Tour de France rider Jean-Marie Victor. Things blew up, threats were made and demands flew in from every angle to test the teams’ resilience, organisation and, of course, communication skills.
After an exhausting day’s role-plays, and a short Volleyball break, the students were treated to a lecture by video-link from the world-renowned Erin Meyer, whose bestselling book ‘The Cultural Map‘ has sat at the top of many business book lists. Erin talked engagingly with the students about the differences between cultures, in several important dimensions, from trust building to the delivery of negative feedback. Every member of the audience was able to identify with the characteristics of different cultures and nationalities – be it team dynamics in YFCD or how best to approach their bi-national parents at home!
Caitlin applied Erin’s fascinating concepts to YFCD as she reflected:
“we all need to be aware of not only our cultural preferences but those of the people around us to ensure productivity is at its peak”
Erin spoke in an interactive way about these different spectra of behaviour that exist and the way countries are spread across it, generally determining the way that they behave. As the realisation dawned on students’ faces for the reasons why some of the conversations they have occur the way they do, or why their friends and families may speak or engage in silence a certain way, we learned more about how to approach multi-cultural settings from a business perspective.
The night got extremely funky and (high school) musical as students – once they got a word in edgeways in between X-Factor ambitious Counsellors – let loose with karaoke at night featuring some classics: Disney, Green Day, Queen, and even Metallica(?) and of course, pop hits. Perhaps a charity single is our next great business opportunity.
~Romanshi Gupta
Day 3 was the students’ earliest start yet, and a test of their best last-minute-breakfast tricks before running to the waiting buses for a full day in Paris. Luckily the exciting programme planned was enough to coax them out of bed without too much problem: a visit to perhaps the two single biggest influences on the students’ lives today, Facebook and Google.
Those at Google were greeted warmly by, who else, an INSEAD alumna, who introduced some of the history, core values and future of Google and their parent Alphabet. Google’s fairytale began in a garage and moved through to the internet boom and on into the future of its sustainability and likely direction, examining the interaction of technology with human lives at every level. The visitors were then shown one of Google’s lesser-known projects at its Cultural Institute. Here the tech giant weighs in to create the largest online collection of art, cultural aretfacts and museum pieces in existence, to keep an archive for generations to come accessible from anywhere in the world. Demonstrations showed the power of the platform to hold ultra-high resolution images of huge frescoes, zoomable to discover even the smallest cracks in the paintwork.
The Facebook teams were treated to three lectures from its small Paris office. The first covered the firm’s aspirations away from its traditional platform and advertising revenue, in connecting the billions of people not yet online; and in developing Virtual and Augmented Reality products; and touched on its culture and methodologies for innovation. A computer scientist from the elite Paris FAIR [Facebook AI Research] team then delivered a fascinating assessment of the state of Artificial Intelligence today, and of the triumphs and challenges of modern AI. After seeing even this most cutting-edge of AI environments defeated by the prospect of recognising a vegetarian pizza or understand physics like a two-year-old, the crowd was reassured that the Terminator takeover was at least a few years off, but the exploration of Convolutional Neural Networks satisfied even the techiest among them. Impressed and in awe by the constant drive to innovate and inspire, the students nonetheless were able to cast a critical eye on the social and political issues surrounding Facebook’s continuous growth in influence, with the third speaker a key Public Policy lobbyist for the firm. Questions on cyberbullying, terrorism, security, privacy, fake news and net neutrality (as well as a personal enquiry about a forgotten password!) challenged and stimulated discussion every bit as well as a field of professional journalists. Perhaps, even, these future leaders of the Social generation were better placed to pursue the big questions than most in the fast-moving world of tech.
The afternoon brought a change of pace, and an opportunity for the students to take tours of Pairs from its many colourful sides: from gruesome tales of the underbelly of Parisian history to a greatest hits of major landmarks. Those that won the much-contested Paris tour lottery were treated to the Sweet side of Paris Gourmet gastronomy, as lucky counsellor Mortiz recalls:
“At the start of the tour we were greeted with a fresh chouquette by our guide, Amy. After crossing the Seine and hearing about Notre Dame our first stop was the Le Parisienne Bakery, where we picked up 2 of Paris’ best baguettes (a hotly contested prize offering the chance to supply the Elysée Palace!). Baguettes in hand, we were led to a small cheese shop, where we had the opportunity to try three very different cheeses, where the Mimolette stood out for its unique orange color and intense flavour which wasn’t met by too much enthusiasm in the group. This concluded the (short) savoury part of our tour, as we quickly moved on to the sweets. We started off with some delicious Choux de la crème, a treat that is traditionally served at French Weddings. Continuing our hunt for sugar we stopped at famous chocolatier Patrick Roger where we were served hazelnut Pralines and Basil-Lime Ganaches, an unique speciality not to everyone’s taste! At this point everyone was starting to feel quite full, but our next stop really pushed us over the edge. The Gateau Breton (a butter tart from Bretagne) that we were offered at a bakery was buttery and sweet, but unfortunately a little too much for most of us at this point of the tour. Our last stop before taking the bus to the Eiffel Tower was at another chocolatier, which was far more rustic than the previous one. Taking into account that we were all stuffed, we opted to only try some juice from the cocoa fruit, which in France is apparently unique to this one location! Overall it was a fantastic tour with a lot of different tasting experiences, all while still taking in some of Paris’ main sites.”
Tired, sticky, but altogether thrilled, the students returned to campus. Not to be defeated, many worked late into the evening with their teams, as the first few clues trickled through about the beginning of the first day of the infamous YFCD simulation to follow.
~ Benjamin Lavelle, with thanks to Moritz Frieling
“Your knowledge of your own ignorance is itself catastrophically ignorant”
Thanks, Miguel! But a good lesson learned by all, and an exercise on estimating facts showed that us in the room had a long way to go toward Confucian perfection! Check out Blog Day 2 for the full story!
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